FULL-SERVICE & DIGITAL AGENCY

WE ARE NSB

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We are NSB. We help companies to develop effective communications based on solid strategic insights, cross-cultural creative mindset and user-friendly culture that makes us the easiest agency you will ever work with! For more than 12 years, we have successfully complete projects for SMB and corporate clients including Coca-Cola, Samsung, Monsanto, Statera, SpringCM and the Harlem GlobeTrotters.

our-philosophy-is
  • NSB is an agency made up of highly experienced professionals. They possess a great emotional intelligence and desire to grow and always improve.

    NEVENKA GODEC -PUBLIC AFFAIRS & COMMUNICATIONS, COCA-COLA SOUTH LATIN BUSINESS UNIT
  • NSB not only completed the work on time and on budget but spent enough time to ensure they fully understood where we wanted to go. They were professional, insightful and completed high quality work with increase sales.

    LARRY GENTRY, COO & PRESIDENT, CSTOR
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User-friendly leadership

Together, we have more than 200 years of experience in branding, advertising & digital business. Our full-time staff of more than 20 senior professionals combined with our world-class creative approach, foster branding ROI across media, cultures and industries.

Héctor Hernaiz

Héctor Hernaiz

US Partner & Managing Director View Details
FEDERICO SOTO ROLAND

FEDERICO SOTO ROLAND

Co-founder - Strategy & Digital Director View Details
SABRINA ORTEGA MARENGO

SABRINA ORTEGA MARENGO

Co-founder & Account Service Director View Details
Maru Zucchi

Maru Zucchi

Account Director View Details
MAXI URRUTIA

MAXI URRUTIA

CREATIVE DIRECTOR View Details
Diego Zapperi

Diego Zapperi

Branding & Graphic Design Leader View Details
Alan Pérez

Alan Pérez

Creative Copywriter View Details
Andrea Silber

Andrea Silber

Account Executive View Details
Emily Muratore

Emily Muratore

Account Executive View Details
Victor Czesli

Victor Czesli

Graphic & Digital Designer View Details
Melu Scheinkman

Melu Scheinkman

Graphic Designer View Details
Mil Solá

Mil Solá

Account Executive View Details
Héctor Hernaiz

Héctor Hernaiz

US Partner & Managing Director

Electronic Engineer with a Master of Business Administration and Specializing in International Business, he has strong consumer-engagement skills and an extensive business-development background. With more than 16 years of experience in the technology sales and marketing industry across multi-country regions, he is passionate about nurturing strong and long-lasting relationships with clients and engaging with their businesses while building remarkable rapport. USA based since 2009.

FEDERICO SOTO ROLAND

FEDERICO SOTO ROLAND

Co-founder - Strategy & Digital Director

Federico studied Economy at UNMdP Argentina and has Business Postgraduate Degrees in Digital Marketing and SMEs Business Administration. He is a Branding & Strategy expert and a sociology and psychology enthusiast. In 2002 he co-founded NSB, where he acts as its Creative Strategy Director and Co-CEO. Over the last 12 years he has worked for global brands like Coca-Cola, Monsanto or Samsung, as well for US based firms such as SpringCM, SilKRoad, Statera, Arizona State University, Ticket Force and many others. His hispanic & latam experience with DonMario, Ledesma, Dos Anclas and Bodega Del Fin del Mundo has let him reach new markets across borders. He is currently a member of the Boards of Directors of the AAP (the most important advertising organization in Argentina) and an active associate of the AAM (Asociación Argentina de Marketing) and Vistage International. In 2013 he edited his first book “BRANDS: Anxiolytics of the Postmodern World”. He is also the editor of the BrandReportBlog.com, as well as a guest speaker and writer for several marketing organizations. He is also a musician and has edited 4 music albums. He travels extensively across USA, LATAM & Argentina as part of his responsibilities with NSB. He is married and has two beautiful boys.

SABRINA ORTEGA MARENGO

SABRINA ORTEGA MARENGO

Co-founder & Account Service Director

As the impassioned leader of NSB Argentina & Latam, Sabrina has more than 20 years of experience in the communications and advertising industry, serving at director-level positions with several Argentine agencies before joining NSB as co-founder and Managing Director for its Buenos Aires’ creative headquarter operations. She has developed media, creative and production strategies for clients of all sizes, like Bodega del Fin del Mundo, Coca-Cola, Monsanto, J&J, Samsung, DonMario and many more. She studied Advertising in the Fundación de Altos Estudios Empresariales of Buenos Aires and has completed a postgraduate Executive Education Program in Business Management at the IAE / Austral University. She is happily married and has two children.

Maru Zucchi

Maru Zucchi

Account Director
MAXI URRUTIA

MAXI URRUTIA

CREATIVE DIRECTOR
Diego Zapperi

Diego Zapperi

Branding & Graphic Design Leader
Alan Pérez

Alan Pérez

Creative Copywriter
Andrea Silber

Andrea Silber

Account Executive
Emily Muratore

Emily Muratore

Account Executive
Victor Czesli

Victor Czesli

Graphic & Digital Designer
Melu Scheinkman

Melu Scheinkman

Graphic Designer
Mil Solá

Mil Solá

Account Executive
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90

Clients that love us (so far)

4015

Days since we started

3000000

2013 Annual Revenue

24

Professionals to serve you!

 

our-service

Branding + Full Media Advertising + Digital Mindset

We master the integration between online & offline communications and are experts in building cross-culture and multi-language strategies. We are brand builders
advertisers and digital experts guided by the power of creative differentiation. We work harder. We deliver more. We build stronger brands.

ICON48Brand Strategy

Our creative planning & strategy team is highly trained in successful branding & communication practices. We help businesses develop a holistic and integral vision that leverages the relevance of their brand and builds stronger creative business concepts.

ICON111Corporate Identity

Our FingerPrint® Model is our proprietary tool to create brands that go beyond our clients’ initial thoughts and ideas. We like to challenge the status-quo, pushing the limits and pursuing differentiation from a strong brand DNA soul-search process. The result is breath-taking branding image & design.

creative_iconAdvertising Concepts

Starting from a solid strategic ground, we create media-neutral concepts far beyond the typical 30 s TV commercial. We are integrators (Atl + Digital + Btl + Internal) and believe everything communicates, especially in this era of multi-screen users, on-demand media and increasing digital world.

ICON16Branded Content

From digital brochures, printed materials, business presentations, logotypes, magazines and banners, to architectural branding, booth design and packaging, we master the different branches of creative design, always looking for the “wow factor” that makes the difference.

ICON44Inbound Marketing

We take a holistic approach to inbound marketing, understanding the know-how for running the tools is not enough. We believe the integration of digital strategy, branded content development and media planning all work together to foster digital ROI

ICON33Digital Development

We develop fully responsive & SEO friendly websites, mobile apps and custom made digital solutions. We are also integrators of the most prestigious digital SaaS and open-source platforms of the market, such as WordPress, Magento, WOO Commerce, Drupal, Antavo Social Media, and many others.

ICON7Creative Social Media

To be successful in social media means much more than just having an account. We approach social media with a creative & analytical mindset, developing contests, sweepstakes, games and other creative actions that increase a brands digital reach and engagement.

ICON5Media Planning

Let us guide you through the complexities of media planning with our expert strategies and connections. We can help plan & run AdWords, display, retargeting and online media campaigns through the main networks of the current internet landscape. We also plan and buy Traditional Media in Latam, as well as in many other countries of the world, as a part of Magnet’s network.

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USA, LATAM & Worldwide presence

NSB has offices in Miami and Buenos Aires, along with legal representation in Mexico City.
As a part of MAGNET’S GLOBAL NETWORK, we have affiliated offices all over the world.

USA
Dallas  ·  Phoenix  ·  San Francisco
Los Angeles  ·  Irvine  ·  Jacksonville
Miami  ·  Chicago  ·  Boston
Detroit  ·  St. Louis  ·  Princeton  ·  New York
Cleveland  ·  Portland  ·  Pittsburgh
Washington D.C.  ·  Atlanta  ·   Philadelphia
Orlando   ·   Houston  ·  Seattle  ·  Milwaukee

SUDAMERICA
Sao Paulo  ·  Buenos Aires

AUSTRALIA
Sidney  ·  Brisbane

EUROPA
Paris  ·  Munich  ·  Madrid
Barcelona  ·  London  ·  Amsterdam
Moscow  ·  Croacia

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NSB is now a proud member of BrandingBusiness, the leading B2B Branding Company of the Americas, Europe and Asia. As a part of our agreement, we represent BrandingBusiness in Latam, hosting its main office at the region.

Focussing on being always on top in technology and digital tendencies, improving the industry as well as encouraging digital creativity, NSB is member of INTERACT, core of the most prestigious worldwide interactive agencies.
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40

MAYOR CITIES AROUND THE WORLD

135

MILLION IN COMBINED AGENCY ANNUAL GROSS INCOME

3000

MARKETING PROFESSIONALS

2000

MILLION IN COMBINED MARKETING SPEND

work

A small glimpse of what we do.

Just a glance - give us a call to learn more.

JANSSEN CILAG

JANSSEN CILAG

CASABLANCA

CASABLANCA

DONMARIO

DONMARIO

CSTOR

CSTOR

COCA-COLA

COCA-COLA

BRODYFRIEDMAN

BRODYFRIEDMAN

AUXIS

AUXIS

BDFM

BDFM

GREEN CHIPS

GREEN CHIPS

DOSANCLAS

DOSANCLAS

RIEL AMERICANO

RIEL AMERICANO

SAMSUNG

SAMSUNG

SICA

SICA

ATANOR

ATANOR

ABBVIE

ABBVIE

SPRINGCM

SPRINGCM

SYNGENTA

SYNGENTA

VITTAL

VITTAL

  • Vittal:
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REEBOOK

REEBOOK

LA TIJERETA

LA TIJERETA

contact-us

We would love for you to stop by for a visit at one of our beautiful offices in Miami or Buenos Aires. NSB is a place for you and your team to call home – with fresh coffee always ready!

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success-cases-latest-tweets

Choose any of our selected cases to corroborate our successful performance with concrete results.

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